Summer Season at the Beach

On the first of May, the seaside vacation season officially opened in Romania

Ștefan Baciu, 20.07.2023, 12:04

On the first of May, the seaside vacation season officially opened in Romania. As early as 2022, hotels have made significant investments, many of them greatly raising the quality of the services offered. Thus, compared to 2019, the best period in recent history for the Romanian seaside, the capacity of all-inclusive accommodation increased by 37%. Today we will review some of the most tempting offers. Alina Ungureanu has been welcoming tourists since 2014 in a spa center in Eforie Nord.

“We run medical recovery programs and we are talking about rheumatic, post-traumatic, and postoperative typologies. We work with rheumatologists. In addition to the medical part carried out in many centers in Romania, we also propose the wellness part of this field, represented by relaxation massages. We are open all year round. We make various offers at certain times of the year. Youre eagerly expected. We hope to make a good first impression and not a last impression.”

Iulian Tenie is the manager of a three-star hotel in Mamaia. Tourists will be welcomed here in a very special setting. They will be received into the atmosphere of pirate movies. And, to fully experience the adventure, all the sets bring back to life scenes or locations from the Pirates of the Caribbean film series. You wont meet Johnny Depp, but you will definitely remember the troubled waters of the seas, the dead mans chest, or Salazars revenge.

“We wanted it to be a themed hotel, in such a way that those who arrive here benefit from different facilities and services and, as much as possible, to stir emotions among children and, possibly, also among adults who consider themselves children. In addition to the lobby, which is themed, we also have rooms that reflect elements from pirate stories. The latest built rooms, which we built this year, also have a special ceiling, in addition to the other thematic details. During the day it is white, but in the evening, if you dare to turn on the light, some creatures from pirate stories appear. In addition to that, we have a product called Gold Pirate, which we implemented last year, which basically means all-inclusive optional services. Those who opt for this product get free parking and two beach chairs for each room.”

The beach is just a four-minute drive away, and just eight minutes away by car youll find an open-air cinema and a water park, ideal for completing the adventure. The evenings, on the other hand, will be truly special, a real foray into the multi-ethnic culture of the region.

“This area is the most culturally rich. We have here Tatars, Turks, Lipovans, Macedonians, Greeks. We somehow want to give our tourists a complete experience. choosing from their gastronomic culture, but also artistic programs in this vein. For example, for a Tatar evening, we have an ensemble of Tatar women who dance, and we also have, on the live-cooking side, dishes from the culture of Tatar cuisine. The same happens with the Greek, Turkish, Lipovanian evening, etc.”

Francesca Constantinescu, manager of a hotel complex in Cap Aurora, targets especially families with children. Every year, this hotel complex offers a new service. Children up to seven years of age benefit from free accommodation and related services, and parents receive an extra bed in the room.

“We started to take more and more inspiration from the best in the field of tourism, in the field of all-inclusive, which is catching on more and more in the Romanian market. Thus, gradually, first as a group, we offered plays, concerts included in the package, and a playground for children. Then, we developed the “family all inclusive” concept. Thus, we added the aqua park, beach areas, swimming pools, and developed the whole concept of entertainment for families with children. There is also customer loyalty. We have had, and still have, a lot of families who come back to us with love and tell us that they tried to convince their children to go somewhere else, but they didnt want to, and they came back. Its very nice to hear words of praise from them, and its nice to see the contentment and satisfaction on their faces when we bring them a novelty, one new service. At three stars, the price is 800-900 lei (160-180 euros) per night. At four stars, the price is 1,100 lei (220 euros) per night.”

Adrian Voican, the manager of a Romanian tour operator, says that one of the resorts on the Romanian coast stood out as a music festival resort. Although the musical genres are diverse, it remains the favorite resort of rock fans. Thus, we note the diverse profile of Romanian resorts.

“ I come by motorbike to stay in Vama Veche or I just come and stay all night at the concerts there. Music is celebrated there, and its a place that the Bulgarians have also discovered. My big victory was that I was able to bring Bulgarian tourists. Why come to Vama Veche? For the music, for festivals. Saturn is a family resort where we see the eternal circus tent, which is an attraction for children, and which is always on the beach between Saturn and Venus. Over time, the lake has been cleaned, there are swans, its beautiful, fishermen still fish there, and investments have been made in the beaches, they are clean, there are sunbeds, there are umbrellas, its a very large and generous beach. There are still health treatments, there are pools, and its a more popular resort in terms of prices, even though we have a five-star hotel here as well.”

We learned from Adrian Voican that, of the more than 3,000 accommodation units of all types that exist on the coast, 70% are five, four and three star hotels. And the rates are very different depending on the period of stay.

“Prices are interesting in terms of dynamics, because it is different in June, where you can start with 235 lei (50 euros) at a three-star hotel in Mamaia, breakfast included, and you can get to 600 lei (120 euros) in August at four stars, breakfast included, or even 1,000 lei (200 euros) in the all inclusive regime in Eforie Nord or Neptun. But you have all sorts of possibilities. With all inclusive, breakfast only, four stars, five stars, three stars, two stars, you have a choice. And there are also offers, marketing programs that create customer loyalty.”

According to the data of this tour operator, the most sought after resorts so far are Mamaia, Eforie Nord and Jupiter. On the other hand, the number of bookings increased by 60% in the first five months of the year as compared to the previous year.